political campaign field plan template


APPENDIX G: STRATEGIC CAMPAIGN PLAN TEMPLATE..... 86 EVALUATION FORM.....97 OTHER PUBLICATIONS IN THE NATIONAL DEMOCRATIC INSTITUTE - MOSCOW LIBRARY.....98 Page 5 of 98 . I had a fantastic young man working for me who embodied all of the virtues you mentioned.

As long as politicians have been whipping votes, campaigns have been knocking on doors and it’s still the best way to grow support. How you will make certain these voters will vote for you. Most importantly, and I think it’s your point, I don’t believe that it’s accurate to make a snap judgement of someone’s internal characteristics based on their outward adornment. I’ve been canvassing (also known as block-walking) for conservative candidates since I was 10 years old, have trained thousands of activists how to do it, helped tons of campaigns develop their walk-programs and have personally directed the knocking of over 350,000 doors. POLITICAL CAMPAIGN PLANNING MANUAL INTRODUCTION A political campaign can be an exciting experience.

Posts Related to Sample Political Campaign Field Plan. When canvassing, the focus should be on the voter and candidate. We are big on plans. The specific usage of “God forbid” wasn’t meant as antagonistic, just as a exclamatory reinforcement of a particular case that I’ve personally seen cause unique consternation among voters. Check out our lessons to learn more about how accomplish each of these goals. It's a great resource to help you keep volunteers organized and canvassing effective! Copyright text 2016 by FPS. Also, don’t be afraid to use a bit of social pressure/guilt-tripping. If your campaign is making walk-lists from excel files or manually routing voters off Google Maps, drag them into the 21st Century!

Your field plan, no matter what else it includes, needs to have these five critical pieces or else its not complete. A written campaign plan, like the plan for building a house, defines the overall political landscape, the strategy and resources required to get to Election Day. Whether your shirt is tucked in, tattoos are showing, you’re wearing sunglasses or, God-forbid, you’ve got big gauges in your ears, you are going to impact a voter’s decision to come to the door, let alone, vote for your candidate. This plan will include all aspects of the campaign, including a campaign schedule, budgets, communications plan and overall strategy. My canvassing teams have knocked over 300,000 doors with Campaign Sidekick since 2014. Of all the plans you make, your field plan may be the most important —… Digital marketing needs businesses to continually reevaluate their strategy and adapt to new technologies. During the campaign, the field director manages field organizers and reports to the campaign manager. A plan allows you to manage the many different parts of your campaign with ease and sets you up for success. As with construction plans, this campaign plan should serve as a guide … Keep reminding yourself about why you chose to do this and communicate that to voters. Every aspect of your campaign needs one.


It’s better to do what you can well than to try to do everything poorly. Your campaign needs a 21st century solution to those problems and Campaign Sidekick is the best in the business. However, chapter and federation leadership should set goals and benefit from field plans as well. Make phone calls. You can carry the message to the campaign or let the voter contact them directly. Keep that in mind as you’re setting goals for walkers, especially anybody that you’re paying.

You need to know how many votes will you receive no matter what, just by the nature of having your name on the ballot. Sigma Chi, Singer/Song-writer, Cigar/Fly-fishing/Gun Aficionado, […] but may not be prepared to commit to supporting your campaign. Use the ideas here to put together your own political campaign digital strategy. Political Campaign Plan Sample. Make sure that you have the candidate or campaign manager’s contact information so you can share that with voters. Your plan needs to tell you how many voters you need to contact and how often. Your field plan should include a lot of information about your voters and how you plan to win, but most importantly, it needs to tell you: Seems simple enough. If you knock a door and don’t see somebody coming within 45 seconds to one minute, leave. However, in circumstances where snap judgements are a matter of course (such as this specific instance of a short canvassing encounter) I believe campaigns should be careful to put their best foot forward. Finance, field, campaign, press, social media plans and more. To demonstrate how to use the campaign plan template to develop a field plan were once again going to use Megan Hammond as an example. In my opinion, I think that means we stay away from clothing or other viewable adornments that might cause focus to be aimed at the canvasser. This way, your local political campaign can be personalized and win over a large supporter base. At the start of a campaign, the field director designs a field plan, which lays out tasks to achieve goals for voter identification, persuasion, and turnout among target groups. More reference to ‘always-on’ activities including earned and owned media. Campaign Sidekick exists because I and a few others got tired of wasting our time, and our volunteers’ time with badly routed or un-routed lists, poor voter targeting and paper lists that never got entered into the database. Finance, field, campaign, press, social media plans and more. Originally Posted at CampaignSidekick.vote, Building a Bulletproof Ground Game with Chris Sacia, 12 Votes that Changed My Life – Raz Shafer, Winning At the Ballot Box and In The Capitol – Micah Cavanaugh, 19 Canvassing Tips to Win Your Campaign! It should also lay out how many volunteers you need to hit weekly targets to meet your overall goal. Heartbeat campaign sometimes engage in larger scale, nationwide grassroots campaigns to protect the earned benefits of federal workers and retirees. GOTV usually begins the weekend before election day. That wasn’t my intention and I apparently failed to communicate a more accurate one. When a voter wants to bend your ear for a long conversation (whether positive or negative) politely extricate yourself and move on to the next house. Your persuasion universe is the group of voters you want to convince to vote for you leading up to election day. They are not base votes.

There is no incumbent, so it is an open seat. ​Only about 30% of the doors you canvass on will open. Slow-rolling between houses, getting lost and taking lots of bathroom breaks are obvious ones. I recommend that walkers wear polo shirts or a t-shirt with the candidate’s logo or name on it when canvassing. The plan is your roadmap to election day victory. Campaign plans can and do change, but it pays to have a good foundation at the start. If your campaign, or one you’re volunteering for, is wasting your time with antiquated block-walking solutions, we want to give them a free demo of Campaign Sidekick and demonstrate what we can do for you.
This is especially the case when we’re talking about older voters who may have very different perceptions than you and I do about these things. You can check how the electorate responds to your candidacy (or your campaign). – Raz Shafer, 6 Wins, 3 Terms, and He’s Just Getting Started! FIELD PLAN What Is a Field Plan? We just wanted to see if you were paying attention.). You need to be aware of some of the less obvious time-sucks though: 1. What’s next?

2. Does this number get you to your vote goal? | Powered by WordPress. Every aspect of your campaign needs one.

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